Go Premium

Existing customer? Sign in


Stop guessing at your sign pricing

Sign pricing principles taught in an easy to understand, no bullshit kinda way.

Enroll now and get 2 free lessons plus a free pricing calculator spreadsheet you can use right away.

I hate spam and would never mess with your inbox!

Get Your Free Pricing Calcuator!

The Problem

Pricing signs and graphics shouldn’t be this complicated

The most common question on industry forums and groups has always been “How much should I charge for XX?”. Always curious, I decided to dive deeper. Over the last two years, I’ve surveyed sign makers and printers that visited my blog - InkSauce.io - on what their biggest headache is. “Pricing my work” was at the top of the list.

Why does it have to be so hard?

If you’re here, then you already know how much you charge for custom signs and graphics can make or break your business.

It’s all too easy to pour hours and hours into your business and never see the returns you deserve. In conversations with shop owners over the last 5 years, I’ve listened as many have told me that they feel like all they own is a JOB. Because after spending 60 hours a week in the shop, their employees were bringing home more $$$ per hour than they were.

This business is super competitive.

The price of equipment continues to fall and it seems like a new competitor opens up down the street every couple months. And they’re all the more willing to undercut your price to win some work.

I can still remember quoting jobs years ago. Scared to quote too high and lose the job. Scared to leave a ton of money on the table and work ourselves to death for little profit. Taking forever to arrive at THE price.

Pricing your work doesn’t have to be a struggle

Imagine knowing (with confidence) that every single quote you sent out the door will be a profitable job for your shop. Imagine NOT having to do that internal dance with yourself -

- Is this too high?
- Am I leaving money on the table?

What would that feel like?

Sign pricing isn’t rocket science. There’s no secret or magic formula to stumble upon. You can learn how to price your work profitably.

In this course, I’ll walk you through all the different parts of pricing your work in an easy to understand way. With no special tools or extra software to buy. There’s nothing you need other than pen, paper, and a spreadsheet.

Start your journey now with my free pricing calculator.

Watch our video to learn more

Hi đź‘‹ I'm Bryant.

You might know me from shopVOX. As the Head of Customer Success there, I've spent the last 5 years working directly with 300+ sign shops and print shops on improving their pricing and workflow. I’ve seen all sorts of pricing models and complicated spreadsheets. I’ve helped create entire pricing databases. I learned what works well, and what doesn’t work so well.

Before that, I walked miles in your shoes. I spent 4 years helping a small sign shop double revenue to over $1mil in annual sales. The owner and I pulled long hours together. A lot of times, I stressed over what to quote. I wish I knew what I know now, back then.

In this course, I'm going to teach you everything I’ve learned about how to price signs, banners, large format printing and more.

I'm not going to tell you what to charge for X, Y, and Z. I’m going to teach you how to price. So you can be confident in your pricing and know that each job you sell will bring profit.

Trusted by 100s of printers and sign makers

I naturally protect my inbox from junk and clutter, so I am not quick to sign up for anything.

BUT I have found Bryant's email newsletter to be one of my most anticipated emails to open. I find quick relevant nuggets I can use to grow and market my business. I also like how most are broken down to a few items to quickly take in and remember the take away points. I am grateful for all the help!

Chris Fleniken
Real Graphics

As a busy shop owner, I'm constantly looking at ways we can build out, streamline and automate processes

Because he's worked in our industry, Bryant has the first-hand experience and knowledge needed to understand and get to the root of the problem. 

Bryant was able to understand our needs and integrate solutions that have resulted in more time and efficiency. This equates into doing more with less and we've see an immediate return on investment.

We've worked with Bryant on several projects and he's delivered every time. It's super refreshing to have someone you can count on to get shit done and to do it right.

Kyle Robinson
Print My Threads

Get a free sign pricing calculator!

Sign up now and receive two free lessons from my course + a Google Sheet sign pricing calculator.